ITC SheTrades Empowering Women in the AfCFTA: Enhance your export visibility through social media.

Date :  20 June 2024

Time : 8AM (EST)


Enhance your export visibility through social media


  • Introduction to most popular and used social media platforms
  • How to select your platforms and build a social media strategy
  • Creating a compelling brand story
  • What information to share with potential buyers on social media?
  • Engagement and interactions techniques
  • Creating adequate visual content.
  • Q&A


Click the link to register :


The online training programme, co-designed with ITC experts from the Sector and Economic Competitiveness and Trade and Market Intelligence sections, will be implemented in collaboration with private sector partners.


The programme aims to:

  • Assess the women-led businesses’ readiness to export to under the AfCFTA;
  • Increase their knowledge of export requirements, procedures, and solutions;
  • Increase their capacity to develop an export strategy;
  • Enhance their capacity for production, processing, promotion, marketing, and value chain development under the AfCFTA.


Jun 20 2024


2:00 PM - 3:00 PM

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